Larkspur
Larkspur
Client:
Larkspur
Client:
Larkspur
Scope:
Brand strategy, product naming, tone of voice, key messaging, brand copy
Scope:
Brand strategy, product naming, tone of voice, key messaging, brand copy
Collaborator:
Fonder
Collaborator:
Fonder
Founder, brand strategist & writer, Izzy Green, worked as part of Fonder on this project, good friends and a talented brand and digital studio based in Salt Lake City.
Founder, brand strategist & writer, Izzy Green, worked as part of Fonder on this project, good friends and a talented brand and digital studio based in Salt Lake City.
Let the magic unfold
Let the magic unfold
Larkspur is a bamboo clothing company creating comfy clothing for babies, kids and their parents. With a storybook positioning, the brand breaks through the noise, inviting parents to explore their inner child with beautiful illustrations and children’s book-style storytelling copy.
Larkspur is a bamboo clothing company creating comfy clothing for babies, kids and their parents. With a storybook positioning, the brand breaks through the noise, inviting parents to explore their inner child with beautiful illustrations and children’s book-style storytelling copy.
Everyday storybook endings
Everyday storybook endings
It all began with founders Jimmy, Sherrie, and Jose, who came together to create quality clothing that was gentle to even the most delicate baby skin. They discovered bamboo to have incredible natural properties that would take care of sensitive skin, whilst also being super soft – and that is how Larkspur began.
It all began with founders Jimmy, Sherrie, and Jose, who came together to create quality clothing that was gentle to even the most delicate baby skin. They discovered bamboo to have incredible natural properties that would take care of sensitive skin, whilst also being super soft – and that is how Larkspur began.
